For most startups with limited resources, building a great product that customers want to pay for is challenging. Building that product with limited resources is even more difficult. In VALIDATE, participants will learn how to design a Minimum Viable Solution and get customer feedback quickly without having to spend any money. Through multiple iterations within the course, participants will have a product customers are eager to buy because it is proven to address on of their needs.


Validate helped me to see the strengths and weaknesses in my product and plan, and the confidence to address both.”

“The guidance and direction received by John is invaluable. We have applied their comments and suggestions to help move [our business] further along. We were able to validate various components of [our business] through customer discovery. This program has opened the doors for growth of [our business]. Thank you!”

“The Validate program is the best way to be held accountable and be pushed to take the first steps in validating your business before investing a huge amount of time and money. Highly recommended to new entrepreneurs in pre-revenue stage!”


  • 50+ startups
  • 350+ product validations


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